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BRICS 2026 in Kazan — the international beauty contest of BRICS countries

Kazan, Russia Federation
the year 2026


BRICS 2026 – the first international beauty pageant in history uniting the BRICS countries in the format of cultural, humanitarian and public dialogue. The project was created as a new generation event: here beauty is perceived not only as aesthetics, but also as a reflection of identity, values, intellect and inner strength of a woman

BRICS 2026 has gone beyond the classic competition format and created a space where personal story, worldview, respect for the traditions of one's country, and readiness to be a voice of culture on the international stage are important. This is the BRICS international competition that connects modernity and heritage, cultural diversity, and shared humanitarian meanings.

Where did the competition take place: BRICS Kazan

The BRICS Beauty Pageant 2026 took place in Kazan – the capital of the Republic of Tatarstan and one of Russia's key cultural and international centres. BRICS Kazan is a logical choice for a project built on dialogue: the city has historically developed as a space of coexistence for different cultures, languages, and religions.

BRICS 2026 Kazan represents a strong symbolic context: a meeting point of East and West, traditions and modernity. Kazan has experience hosting large-scale international events, along with the infrastructure and cultural environment that enhance the event’s status, making the 2026 international beauty contest a prominent occasion on the global stage.

Kazan

BRICS 2026 Mission and Values

The mission of BRICS 2026 is to showcase beauty as a cultural code and human potential capable of uniting countries, generations, and meanings. The project aims to promote female leadership through respect for traditions and a modern perspective on the role of women in society.

Project highlights

  • Focus on values, identity, and intellect, not just appearance.
  • Cultural and humanitarian context as the foundation of the format.
  • International mission and the unification of BRICS countries;
  • Three categories reflecting different stages of life.
  • A program focused on development, communication, and social initiatives.

BRICS 2026 united three competition categories

to showcase the multifaceted role of women and the significance of every stage of life:

Miss BRICS (ages 18–28)

Category for young women who embody youth, potential, ambition, and future opportunities. This category values vision, energy, intelligence, the ability to express oneself, and to represent the culture of their country.

Mrs. BRICS (29–40 years old)

A category for married women, symbolizing maturity, resilience, and life experience. The focus is on inner strength, fulfillment, values, social influence, and the ability to inspire.

Little Miss BRICS (7–15 years old)

Children’s category, focused on nurturing talents, cultural development, and mindful self-expression.

The format is built around respect for age, skill development, and a positive participation experience. This approach makes the BRICS 2026 beauty contest a project that reflects female identity more broadly and modernly than traditional contests.

Contest program:

BRICS 2026 has become a platform where participants not only compete but also build a community, strengthen international ties, and create lasting professional and human connections.

For BRICS 2026 participants

Participating in BRICS 2026 is an opportunity to become part of an international-level event and express yourself not only outwardly, but also through values, intellect, culture, and personal story. BRICS 2026 Kazan offers participants a new form of recognition: here, substance, meaning, and a woman’s voice on the international stage truly matter.

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What did the participants get?

  • International visibility and prestige: participation in a project that unites BRICS countries and operates within the cultural and humanitarian agenda;
  • Personal growth: development of communication skills, confidence, public speaking, and the ability to articulate one’s position;
  • Cultural mission: the opportunity to proudly represent the traditions and contemporary image of one’s country;
  • Community and connections: new acquaintances, international contacts, and a professional environment within the framework of the BRICS international contest;
  • Large-scale event experience: a rich program, stage, audience, and media presence;
  • For guests and the audience: what you will see at the contest;
  • BRICS Kazan is a vibrant cultural event where BRICS countries are showcased through living representations, traditions, contemporary aesthetics, and female leadership. For the audience, the international beauty contest becomes a journey through cultures, character, and meaning.

The opening and closing ceremonies took place at large-scale international-level venues

The main venue for the opening and closing ceremonies was Kazan Expo — a modern international-level expo complex.

Kazan Expo meets international standards in logistics, safety, and infrastructure.

Kazan expo

Opportunities for partners and media

BRICS 2026 beauty contest is not just about the stage and titles—it’s a powerful platform for collaboration: cultural, social, media, and community-oriented.

Join BRICS 2026! BRICS 2026 is an international beauty contest bringing together the BRICS countries through culture, respect, dignity, and responsibility. It is a space for dialogue between cultures and generations, where female leadership becomes a language of collaboration, inspiration, and creation.

  • brand recognition in an international context;
  • integration into the competition program and events.
  • participation in shaping the humanitarian agenda;
  • access to a wide audience and media exposure;
  • contribution to international cultural initiatives.

Q&A

Where is BRICS 2026 taking place?

BRICS 2026 is taking place in Kazan, the capital of the Republic of Tatarstan.

Is BRICS 2026 an international beauty contest?

Yes, it is an international beauty contest that brings together the BRICS countries.

What is the format of the contest?

This is an international BRICS contest that combines a competitive program with cultural, educational, and social initiatives.

What categories are available?

MISS BRICS, MRS BRICS, and LITTLE MISS BRICS.

What makes the BRICS 2026 beauty contest interesting for the audience?

This is a cultural event featuring country presentations, national representations, creative and intellectual segments, and participants’ stories.

Why is BRICS 2026 Kazan important for the region?

The project supports the development of tourism, cultural diplomacy, and strengthens the international image of the host country.

Which countries are participating in the BRICS 2026 contest?

Russia, Brazil, India, China, South Africa, UAE, Indonesia, Cuba, Bolivia, Belarus, Uzbekistan, Malaysia, Kazakhstan, Uganda, Thailand, Nigeria, Vietnam.

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